/* ============================================================
   TRUE NORTH SCALES — Concept B "Navy Anchor" (2026-10-11)
   DUAL THEME: manual light/dark toggle, persisted in
   localStorage ("tns-theme"). DEFAULT = LIGHT (mostly white,
   navy writing). DARK = mostly navy (html.dark), white type.
   Palette: logo navy #012C4F + white + navy tints/grays only.
   No automatic OS theme switching, ever.
   ============================================================ */
:root {
  color-scheme: light;
  --navy: #012C4F;
  --navy-hover: #0B3B66;
  --navy-deep: #021F38;
  --ink: #33475E;
  --faint: #71869B;
  --muted: #55697E;
  --line: #DCE4EC;
  --tint: #F4F7FA;
  --tint-2: #EAF1F8;
  --mist: #A9BFD4;
  --mist-2: #C6D5E4;
  --on-navy: #FFFFFF;
  --on-navy-soft: #D7E2EE;
  --bg: #FFFFFF;
  --white: #FFFFFF;
  --offwhite: #EDF3F9;
  --charcoal: #021F38;
  --serif: "Inter", -apple-system, BlinkMacSystemFont, "Segoe UI", Helvetica, Arial, sans-serif;
  --sans: "Inter", -apple-system, BlinkMacSystemFont, "Segoe UI", Helvetica, Arial, sans-serif;
  /* semantic theme tokens — LIGHT values */
  --surface: #FFFFFF;
  --heading: #012C4F;
  --link: #012C4F;
  --band: #012C4F;
  --band-deep: #021F38;
  --field-bg: #FFFFFF;
  --bubble: #FFFFFF;
  --hero-bg: #FFFFFF;
  --header-bg: #FFFFFF;
  --footer-bg: #012C4F;
  --accent-line: #012C4F;
  --btn-bg: #012C4F;
  --btn-fg: #FFFFFF;
  --btn-border: #012C4F;
  --btn-hover-bg: #0B3B66;
  /* button depth: soft navy-tinted shadow on light surfaces,
     deep soft shadow under white buttons on navy surfaces */
  --btn-shadow: 0 1px 2px rgba(1,31,56,0.16), 0 10px 24px -8px rgba(1,44,79,0.38);
  --btn-shadow-hover: 0 2px 3px rgba(1,31,56,0.14), 0 16px 32px -8px rgba(1,44,79,0.45);
  --btn-shadow-press: 0 1px 2px rgba(1,31,56,0.18), 0 4px 10px -4px rgba(1,44,79,0.32);
  --btn-shadow-dark: 0 1px 2px rgba(0,8,18,0.35), 0 12px 26px -8px rgba(0,8,18,0.55);
  --btn-shadow-dark-hover: 0 2px 3px rgba(0,8,18,0.32), 0 18px 34px -8px rgba(0,8,18,0.6);
  --btn-shadow-dark-press: 0 1px 2px rgba(0,8,18,0.35), 0 5px 12px -4px rgba(0,8,18,0.5);
}

/* ---------- DARK theme tokens ("night": mostly navy) ---------- */
html.dark {
  color-scheme: dark;
  --bg: #012C4F;
  --surface: #0A3A61;
  --ink: #D7E2EE;
  --faint: #A9BFD4;
  --muted: #B9CBDE;
  --line: rgba(255,255,255,0.16);
  --tint: #021F38;
  --tint-2: #12497A;
  --white: #0A3A61;
  --offwhite: #D7E2EE;
  --heading: #FFFFFF;
  --link: #C6D5E4;
  --band: #021F38;
  --band-deep: #011627;
  --field-bg: #021F38;
  --bubble: #0E4472;
  --hero-bg: #021F38;
  --header-bg: #021F38;
  --footer-bg: #021F38;
  --accent-line: rgba(255,255,255,0.55);
  --btn-bg: #FFFFFF;
  --btn-fg: #012C4F;
  --btn-border: #FFFFFF;
  --btn-hover-bg: #EAF1F8;
  /* on the navy page the white primary buttons carry the deep shadow */
  --btn-shadow: 0 1px 2px rgba(0,8,18,0.35), 0 12px 26px -8px rgba(0,8,18,0.55);
  --btn-shadow-hover: 0 2px 3px rgba(0,8,18,0.32), 0 18px 34px -8px rgba(0,8,18,0.6);
  --btn-shadow-press: 0 1px 2px rgba(0,8,18,0.35), 0 5px 12px -4px rgba(0,8,18,0.5);
}

* { margin: 0; padding: 0; box-sizing: border-box; }
::selection { background: var(--navy); color: #fff; }
html { scroll-behavior: smooth; }
[id] { scroll-margin-top: 96px; }
body {
  font-family: var(--sans);
  background: var(--bg);
  color: var(--ink);
  line-height: 1.6;
  -webkit-font-smoothing: antialiased;
  text-rendering: optimizeLegibility;
}
a { color: var(--link); }
a:focus-visible, button:focus-visible, input:focus-visible, select:focus-visible, textarea:focus-visible, summary:focus-visible {
  outline: 3px solid rgba(1,44,79,0.55); outline-offset: 2px; border-radius: 4px;
}
html.dark a:focus-visible, html.dark button:focus-visible, html.dark input:focus-visible,
html.dark select:focus-visible, html.dark textarea:focus-visible, html.dark summary:focus-visible {
  outline-color: rgba(255,255,255,0.65);
}
.skip-link {
  position: absolute; left: -9999px; top: 0; z-index: 200;
  background: var(--btn-bg); color: var(--btn-fg); padding: 12px 20px; border-radius: 0 0 10px 0;
  font-weight: 600; text-decoration: none;
}
.skip-link:focus { left: 0; }

.wrap { max-width: 1320px; margin: 0 auto; padding: 0 24px; }

/* ---------- header ---------- */
.site-header {
  background: var(--header-bg);
  border-bottom: 1px solid var(--line);
  position: sticky; top: 0; z-index: 90;
}
.header-inner {
  display: flex; align-items: center; justify-content: space-between;
  gap: 20px; min-height: 74px;
}
.brand { display: inline-flex; align-items: center; gap: 12px; text-decoration: none; }
.brand img { height: 64px; width: auto; display: block; }
/* dark mode: the navy logo rides on a small white chip (artwork untouched) */
html.dark .brand img {
  background: #fff; border-radius: 10px; padding: 8px 12px;
  box-shadow: 0 4px 14px rgba(0,8,18,0.35);
}
.site-header .brand { order: 1; margin-right: auto; }
.site-header .nav { order: 2; }
.site-header .theme-toggle { order: 3; margin-left: 24px; }
.site-header .menu-toggle { order: 4; margin-left: 12px; }
.nav { display: flex; align-items: center; gap: 32px; }
.nav > a:not(.btn) {
  color: var(--ink); text-decoration: none; font-size: 0.98rem; font-weight: 500;
  padding: 8px 1px; border-bottom: 2px solid transparent;
}
.nav > a:not(.btn):hover { color: var(--heading); }
.nav a.active { color: var(--heading); border-bottom-color: var(--heading); }
.nav a[aria-current="page"] { color: var(--heading); border-bottom-color: var(--heading); }
.nav .btn { padding: 12px 24px; font-size: 0.95rem; }
.menu-toggle {
  display: none; background: none; border: 0; cursor: pointer; padding: 12px;
}
.menu-toggle span {
  display: block; width: 26px; height: 2px; background: var(--heading); margin: 4px 0;
}
/* theme toggle */
.theme-toggle {
  display: inline-flex; align-items: center; justify-content: center;
  width: 40px; height: 40px; border-radius: 50%;
  background: transparent; border: 1px solid var(--line);
  color: var(--heading); cursor: pointer; flex-shrink: 0;
  transition: background 0.15s ease, border-color 0.15s ease, transform 0.15s ease;
}
.theme-toggle:hover { background: var(--tint); border-color: var(--heading); transform: translateY(-1px); }
.theme-toggle .icon-sun { display: none; }
.theme-toggle .icon-moon { display: block; }
html.dark .theme-toggle .icon-sun { display: block; }
html.dark .theme-toggle .icon-moon { display: none; }
@media (max-width: 900px) {
  .brand img { height: 54px; }
  .menu-toggle { display: block; }
  .site-header .theme-toggle { margin-left: 12px; }
  .nav {
    display: none; position: absolute; top: 100%; left: 0; right: 0;
    background: var(--header-bg); border-bottom: 1px solid var(--line);
    flex-direction: column; align-items: stretch; gap: 0; padding: 12px 24px 20px;
  }
  .nav.open { display: flex; }
  .nav > a:not(.btn) { padding: 12px 2px; border-bottom: 1px solid var(--line); font-size: 1.05rem; }
  .nav > a:not(.btn):last-of-type { border-bottom: 0; }
  .nav .btn { margin-top: 12px; text-align: center; }
}

/* ---------- hero (LIGHT: white anchor; DARK: deep navy anchor) ---------- */
.hero { background: var(--hero-bg); color: var(--ink); overflow: hidden; border-bottom: 1px solid var(--line); }
.hero-inner { max-width: 1320px; margin: 0 auto; padding: 64px 24px 96px; }
.hero-copy { max-width: 780px; }
.hero-eyebrow {
  color: var(--faint); letter-spacing: 0.22em; font-size: 0.78rem; font-weight: 700;
  text-transform: uppercase; margin: 0 0 20px;
}
.hero h1 {
  font-family: var(--sans); font-weight: 800; letter-spacing: -0.025em;
  font-size: clamp(2.5rem, 5.2vw, 4.1rem); line-height: 1.04; color: var(--heading); margin: 0 0 24px;
}
.hero-description { color: var(--ink); font-size: 1.13rem; line-height: 1.65; max-width: 600px; margin: 0 0 20px; }
.hero-slogan { color: var(--heading); font-weight: 700; font-size: 1.05rem; margin: 20px 0 32px; }
.hero-ctas { display: flex; gap: 16px; flex-wrap: wrap; align-items: center; }
.hero-link { color: var(--heading); font-weight: 600; text-decoration: none; border-bottom: 1px solid var(--line); padding-bottom: 2px; }
.hero-link:hover { border-bottom-color: var(--heading); }
.hero-link span { display: inline-block; transition: transform 0.15s ease; }
.hero-link:hover span { transform: translateX(3px); }
html.dark .hero-eyebrow { color: var(--mist); }
html.dark .hero-link { border-bottom-color: rgba(255,255,255,0.45); }
html.dark .hero-link:hover { border-bottom-color: #fff; }

/* hero package stack (desktop, right column) */
.hero-stack { display: none; }
@media (min-width: 1025px) {
  .hero-inner { display: grid; grid-template-columns: 1.25fr 0.75fr; gap: 64px; align-items: center; }
  .hero-stack { display: flex; flex-direction: column; gap: 16px; }
}
.hero-card {
  display: block; text-decoration: none; position: relative;
  background: var(--surface); border: 1px solid var(--line);
  border-radius: 14px; padding: 20px 24px;
  box-shadow: 0 8px 24px rgba(1,44,79,0.10);
}
html.dark .hero-card { box-shadow: 0 8px 24px rgba(0,8,18,0.35); }
.hero-card.hc-featured { border-color: var(--navy); border-width: 1.5px; }
/* Top band cards carry the permanent tier colors (dutchie, 2026-09-27):
   Spark white, Scale solid navy, Empire GOLD gradient with navy text. */
.hero-card.hc-scale { background: var(--band); border-color: var(--band); }
.hero-card.hc-scale .hc-tier, .hero-card.hc-scale .hc-price { color: #fff; }
.hero-card.hc-scale .hc-line { color: var(--on-navy-soft); }
.hero-card.hc-scale .hc-badge { background: #fff; color: var(--navy); }
.hero-card.hc-empire {
  background: linear-gradient(145deg, #F2DE9B 0%, #DDBB63 36%, #BE943A 72%, #E8D086 100%);
  border: 2px solid #96702A;
}
.hero-card.hc-empire .hc-tier, .hero-card.hc-empire .hc-price { color: #0B2B45; }
.hero-card.hc-empire .hc-line { color: #334E64; }
html.dark .hero-card.hc-empire {
  background: linear-gradient(150deg, #92701F 0%, #755811 42%, #59400A 100%);
  border-color: rgba(240,199,94,0.62);
}
html.dark .hero-card.hc-empire .hc-tier, html.dark .hero-card.hc-empire .hc-price { color: #FFF8E1; }
html.dark .hero-card.hc-empire .hc-line { color: #E9D9A8; }
html.dark .hero-card.hc-scale { background: #fff; border-color: #fff; }
html.dark .hero-card.hc-scale .hc-tier, html.dark .hero-card.hc-scale .hc-price { color: #012C4F; }
html.dark .hero-card.hc-scale .hc-line { color: #33475E; }
html.dark .hero-card.hc-scale .hc-badge { background: var(--navy); color: #fff; }
.hero-accent { border-bottom: 5px solid #D9A514; padding-bottom: 2px; }
.hero-trust {
  display: flex; flex-wrap: wrap; gap: 8px 28px; margin-top: 28px;
  color: var(--muted); font-size: 0.92rem; font-weight: 500;
}
.hero-trust span { position: relative; padding-left: 24px; }
.hero-trust span::before {
  content: "\2713"; position: absolute; left: 0; top: 0;
  color: var(--navy); font-weight: 800;
}
html.dark .hero-trust { color: var(--mist-2); }
html.dark .hero-trust span::before { color: #fff; }
html.dark .hero-card { background: rgba(255,255,255,0.06); border-color: rgba(255,255,255,0.24); box-shadow: none; }
html.dark .hero-card.hc-featured { background: rgba(255,255,255,0.10); border-color: rgba(255,255,255,0.55); }
.hc-top { display: flex; align-items: baseline; justify-content: space-between; gap: 12px; margin-bottom: 8px; }
.hc-tier { color: var(--heading); font-weight: 700; letter-spacing: 0.14em; font-size: 0.78rem; text-transform: uppercase; }
.hc-badge { position: absolute; top: -11px; right: 18px; background: var(--navy); color: #fff; font-size: 0.62rem; font-weight: 700; letter-spacing: 0.1em; padding: 3px 8px; border-radius: 999px; text-transform: uppercase; }
html.dark .hc-badge { background: #fff; color: var(--navy); }
.hc-price { color: var(--heading); font-weight: 800; font-size: 1.3rem; letter-spacing: -0.02em; line-height: 1.1; white-space: nowrap; }
.hc-line { display: block; }
.hc-line { color: var(--muted); font-size: 0.9rem; line-height: 1.5; margin-top: 8px; }
html.dark .hc-line { color: var(--mist-2); }

/* ---------- proof strip ---------- */
.proof-strip { background: var(--bg); border-bottom: 1px solid var(--line); }
.proof-grid {
  padding-top: 32px; padding-bottom: 32px;
  display: grid; grid-template-columns: repeat(4, 1fr); gap: 24px;
}
.proof-item { text-align: left; }
.proof-num { display: block; color: var(--heading); font-weight: 800; font-size: 1.65rem; letter-spacing: -0.02em; line-height: 1.15; }
.proof-label { display: block; color: var(--ink); font-size: 0.88rem; line-height: 1.45; margin-top: 2px; }
@media (max-width: 760px) {
  .proof-grid { grid-template-columns: 1fr 1fr; gap: 20px 16px; padding-top: 24px; padding-bottom: 24px; }
  .proof-num { font-size: 1.4rem; }
}

/* ---------- sections ---------- */
.section { padding: 96px 0; }
.services-section { background: var(--tint); }
.process-section { background: var(--bg); }
.pricing-section { background: var(--tint); }
.faq-section { background: var(--bg); }
.contact-section { background: var(--tint); }
.pains-section { background: var(--bg); }
.quiz-section { background: var(--tint); }
.about-section { background: var(--bg); }
.next-section { background: var(--tint); }
.honesty-section { background: var(--bg); }
.legal-section { background: var(--bg); }
.section-charcoal { background: var(--band-deep); color: #fff; }
.section-charcoal h2, .section-charcoal h3 { color: #fff; }
.section-head { max-width: 760px; margin: 0 0 48px; }
.section-head.center { margin-left: auto; margin-right: auto; text-align: center; }
.eyebrow {
  display: block;
  color: var(--faint); letter-spacing: 0.22em; font-size: 0.75rem; font-weight: 700;
  text-transform: uppercase; margin: 0 0 16px;
}
.section-charcoal .eyebrow { color: var(--mist); }
/* base h1: same treatment as .page-hero h1 so bare h1s (checkup-thanks,
   calculator) match the rest of the site instead of browser defaults */
h1 {
  font-family: var(--sans); font-weight: 800; letter-spacing: -0.025em;
  font-size: clamp(2.2rem, 4.6vw, 3.4rem); line-height: 1.06; color: var(--heading); margin: 0 0 20px;
}
h2 {
  font-family: var(--sans); font-weight: 800; letter-spacing: -0.022em;
  font-size: clamp(1.85rem, 3.6vw, 2.6rem); line-height: 1.12; color: var(--heading); margin: 0 0 16px;
}
h3 { font-family: var(--sans); font-weight: 700; letter-spacing: -0.01em; color: var(--heading); }
.lede { color: var(--ink); font-size: 1.08rem; line-height: 1.65; }

/* ---------- services ---------- */
.service-pillars { display: grid; grid-template-columns: repeat(3, 1fr); gap: 24px; }
.service-pillar {
  background: var(--surface); border: 1px solid var(--line); border-radius: 14px; padding: 32px 28px;
  transition: transform 0.15s ease, box-shadow 0.15s ease;
}
.service-pillar:hover { transform: translateY(-3px); box-shadow: 0 8px 24px rgba(1,44,79,0.10); }
html.dark .service-pillar:hover { box-shadow: 0 8px 24px rgba(0,8,18,0.35); }
.service-pillar h3 { font-size: 1.15rem; margin: 0 0 12px; }
.service-pillar p { color: var(--ink); font-size: 0.97rem; line-height: 1.6; }
.service-number { color: var(--faint); font-weight: 700; font-size: 0.8rem; letter-spacing: 0.18em; margin-bottom: 12px; }
.packages.four { grid-template-columns: repeat(4, 1fr); }
@media (max-width: 1100px) { .packages.four { grid-template-columns: 1fr 1fr; } }
@media (max-width: 860px) {
  .service-pillars { grid-template-columns: 1fr; }
}
@media (max-width: 640px) { .packages.four { grid-template-columns: 1fr; } }

/* ---------- buttons (the B system + pop pass) ----------
   Primary CTAs lift off the page: layered soft shadow, taller
   hit area, 1-2px hover lift with a growing shadow, press-down
   on active, arrow nudge. Secondaries stay flat and quiet. */
.btn {
  display: inline-flex; align-items: center; justify-content: center; gap: 8px;
  background: var(--btn-bg); color: var(--btn-fg); border: 1px solid var(--btn-border);
  border-radius: 12px; padding: 16px 32px; min-height: 48px;
  font-family: var(--sans); font-size: 1rem; font-weight: 650; line-height: 1.25;
  text-decoration: none; cursor: pointer;
  box-shadow: var(--btn-shadow);
  transition: background 0.15s ease, border-color 0.15s ease, transform 0.18s ease, box-shadow 0.18s ease;
}
.btn:hover { background: var(--btn-hover-bg); border-color: var(--btn-hover-bg); transform: translateY(-2px); box-shadow: var(--btn-shadow-hover); }
.btn:active { transform: translateY(0); box-shadow: var(--btn-shadow-press); }
/* hero + package CTAs get the full 52px presence */
.hero .btn, .page-hero .btn, .package-cta, .quiz-actions .btn { min-height: 52px; }
/* white buttons sitting on navy bands (light mode) carry the deep shadow */
.package.featured .package-cta, .audit-details .btn,
.ai-cta-band .btn, .audit-cta-band .btn {
  box-shadow: var(--btn-shadow-dark);
}
.package.featured .package-cta:hover, .audit-details .btn:hover,
.ai-cta-band .btn:hover, .audit-cta-band .btn:hover {
  box-shadow: var(--btn-shadow-dark-hover);
}
.package.featured .package-cta:active, .audit-details .btn:active,
.ai-cta-band .btn:active, .audit-cta-band .btn:active {
  box-shadow: var(--btn-shadow-dark-press);
}
/* .btn-hero-primary and plain .btn in heroes follow the base button
   tokens: navy on the white light hero, white on the navy dark hero. */
/* quiet secondary on navy = white outline */
.btn-outline {
  background: transparent; color: var(--heading); border: 1.5px solid var(--accent-line);
  box-shadow: none;
}
.btn-outline:hover { background: var(--tint); border-color: var(--heading); transform: none; box-shadow: none; }
html.dark .btn-outline { color: #fff; border-color: rgba(255,255,255,0.7); }
html.dark .btn-outline:hover { background: rgba(255,255,255,0.10); border-color: #fff; }
/* quiet secondary on light surfaces = navy outline */
.btn-secondary {
  background: transparent; color: var(--heading); border: 1.5px solid var(--accent-line);
  box-shadow: none;
}
.btn-secondary:hover { background: var(--tint); border-color: var(--heading); transform: none; box-shadow: none; }
/* secondaries inside navy bands flip to the white-outline treatment */ .audit-cta-band .btn-secondary, .checkup-cta-band .btn-secondary, .ai-cta-band .btn-secondary, .cta-band .btn-secondary {
  color: #fff; border-color: rgba(255,255,255,0.7);
}
.audit-cta-band .btn-secondary:hover, .checkup-cta-band .btn-secondary:hover, .ai-cta-band .btn-secondary:hover, .cta-band .btn-secondary:hover {
  background: rgba(255,255,255,0.10); border-color: #fff;
}

/* ---------- process / method ---------- */
.method-steps { display: grid; grid-template-columns: repeat(4, 1fr); gap: 24px; }
@media (max-width: 1100px) { .method-steps { grid-template-columns: 1fr 1fr; } }
@media (max-width: 640px) { .method-steps { grid-template-columns: 1fr; } }
.method-step {
  background: var(--surface); border: 1px solid var(--line); border-radius: 14px; padding: 32px 28px;
}
.method-step .step-num {
  color: var(--faint); font-weight: 700; font-size: 0.78rem; letter-spacing: 0.2em;
  text-transform: uppercase; margin-bottom: 16px;
}
.method-step h3 { font-size: 1.15rem; margin: 0 0 12px; }
.method-step p { color: var(--ink); font-size: 0.97rem; line-height: 1.6; }

/* ---------- packages / pricing (index ladder) ---------- */
.founding-cap { max-width: 840px; margin: 0 auto 40px; text-align: center; color: var(--ink); font-size: 1rem; line-height: 1.65; }
.founding-cap strong { color: var(--heading); }
.pricing-ladder { display: grid; grid-template-columns: repeat(3, 1fr); gap: 24px; align-items: stretch; }
.package {
  background: var(--surface); border: 1px solid var(--line); border-radius: 16px; padding: 32px 32px;
  display: flex; flex-direction: column; position: relative;
}
.package .tier { font-size: 1.35rem; margin: 0; }
.package .price { color: var(--heading); font-weight: 800; font-size: 1.55rem; letter-spacing: -0.02em; margin: 2px 0 0; }
.package .desc { color: var(--ink); font-size: 0.94rem; line-height: 1.65; margin: 0 0 20px; }
.package-type {
  color: var(--faint); font-size: 0.7rem; font-weight: 700; letter-spacing: 0.18em;
  text-transform: uppercase; margin: 0 0 16px;
}
.pricing-card-head {
  display: flex; justify-content: space-between; align-items: flex-start; gap: 16px;
  border-bottom: 1px solid var(--line); padding-bottom: 20px; margin-bottom: 20px;
}
.founding-price { font-size: 0.85rem; color: var(--ink); text-align: right; line-height: 1.5; margin: 0; }
.founding-price strong { display: block; color: var(--heading); font-size: 0.98rem; }
.founding-price span { display: block; color: var(--muted); font-size: 0.78rem; }
.package-promise { font-weight: 600; color: var(--heading); font-size: 0.98rem; line-height: 1.55; margin: 0 0 12px; }
.includes-title {
  font-size: 0.76rem; font-weight: 700; letter-spacing: 0.16em; text-transform: uppercase;
  color: var(--heading); margin: 0 0 12px;
}
.deliverables { list-style: none; margin: 0 0 24px; padding: 16px 0 0; border-top: 1px solid var(--line); }
.deliverables li { color: var(--ink); font-size: 0.94rem; line-height: 1.55; padding-left: 24px; position: relative; margin-bottom: 8px; }
.deliverables li::before { content: "\2713"; position: absolute; left: 0; color: var(--heading); font-weight: 700; }
.package-cta { margin-top: auto; width: 100%; }
.purchase-guarantee { font-size: 0.78rem; color: var(--faint); line-height: 1.55; margin: 16px 0 0; }
.pricing-card .badge {
  position: absolute; top: -14px; left: 50%; transform: translateX(-50%);
  background: var(--navy-deep); color: #fff; font-size: 0.68rem; font-weight: 700;
  letter-spacing: 0.14em; text-transform: uppercase; padding: 4px 16px; border-radius: 999px; white-space: nowrap;
}
/* featured = Scale, solid navy in light mode */
.pricing-ladder .package.featured { background: var(--band); border-color: var(--band); color: #fff; }
.package.featured .tier, .package.featured .price { color: #fff; }
.package.featured .package-type { color: var(--mist); }
.package.featured .pricing-card-head { border-bottom-color: rgba(255,255,255,0.22); }
.package.featured .founding-price { color: var(--mist-2); }
.package.featured .founding-price strong { color: #fff; }
.package.featured .founding-price span { color: var(--mist); }
.package.featured .package-promise { color: #fff; }
.package.featured .desc { color: var(--on-navy-soft); }
.package.featured .includes-title { color: #fff; }
.package.featured .deliverables { border-top-color: rgba(255,255,255,0.22); }
.package.featured .deliverables li { color: var(--on-navy-soft); }
.package.featured .deliverables li::before { color: var(--mist); }
.package.featured .package-cta { background: #fff; color: var(--navy); border-color: #fff; }
.package.featured .package-cta:hover { background: #EAF1F8; border-color: #EAF1F8; }
.package.featured .purchase-guarantee { color: var(--mist); }
/* DARK mode: the featured card inverts to white so it pops off the navy page */
html.dark .pricing-ladder .package.featured { background: #fff; border-color: #fff; color: #33475E; }
html.dark .package.featured .tier, html.dark .package.featured .price { color: #012C4F; }
html.dark .package.featured .package-type { color: #71869B; }
html.dark .package.featured .pricing-card-head { border-bottom-color: #DCE4EC; }
html.dark .package.featured .founding-price { color: #55697E; }
html.dark .package.featured .founding-price strong { color: #012C4F; }
html.dark .package.featured .founding-price span { color: #71869B; }
html.dark .package.featured .package-promise { color: #012C4F; }
html.dark .package.featured .desc { color: #33475E; }
html.dark .package.featured .includes-title { color: #012C4F; }
html.dark .package.featured .deliverables { border-top-color: #DCE4EC; }
html.dark .package.featured .deliverables li { color: #33475E; }
html.dark .package.featured .deliverables li::before { color: #012C4F; }
html.dark .package.featured .package-cta { background: #012C4F; color: #fff; border-color: #012C4F; box-shadow: 0 1px 2px rgba(1,31,56,0.16), 0 10px 24px -8px rgba(1,44,79,0.38); }
html.dark .package.featured .package-cta:hover { background: #0B3B66; border-color: #0B3B66; box-shadow: 0 2px 3px rgba(1,31,56,0.14), 0 16px 32px -8px rgba(1,44,79,0.45); }
html.dark .package.featured .purchase-guarantee { color: #71869B; }
/* Empire = surface card, 2px accent border */
.pricing-ladder .package.empire-tier { border: 2px solid var(--accent-line); }
.pricing-note { color: var(--muted); font-size: 0.92rem; line-height: 1.65; margin-top: 28px; }
@media (max-width: 1024px) { .pricing-ladder { grid-template-columns: 1fr; } }

/* checkup strip (quiet secondary band under the ladder) */
.checkup-strip {
  display: flex; align-items: center; justify-content: space-between; gap: 32px;
  background: var(--surface); border: 1px solid var(--line); border-radius: 16px;
  padding: 32px 40px; margin-top: 28px;
}
.checkup-strip h2 { font-size: 1.55rem; margin-bottom: 12px; }
.checkup-strip p { color: var(--ink); font-size: 0.97rem; line-height: 1.6; max-width: 640px; }
.checkup-alt { color: var(--muted); font-size: 0.92rem; margin-top: 12px; }
.checkup-alt a { color: var(--link); font-weight: 600; }
.checkup-link {
  background: none; border: 0; padding: 0; font: inherit; color: var(--link);
  font-weight: 600; text-decoration: underline; text-underline-offset: 3px; cursor: pointer;
}
.checkup-strip .btn { flex: 0 0 auto; }
@media (max-width: 860px) {
  .checkup-strip { flex-direction: column; align-items: flex-start; padding: 28px 24px; }
  .checkup-strip .btn { width: 100%; }
}

/* checklist strip (free 10-point ad checklist email signup, sits with the
   checkup offer; same panel treatment as the checkup strip plus the
   tier-color top rule used across the Direction B boxes) */
.checklist-strip {
  display: flex; align-items: center; justify-content: space-between; gap: 32px;
  background: var(--surface); border: 1px solid var(--line); border-top: 3px solid var(--accent-line);
  border-radius: 16px; padding: 32px 40px; margin-top: 24px;
}
.checklist-strip h2 { font-size: 1.55rem; margin-bottom: 12px; }
.checklist-strip p { color: var(--ink); font-size: 0.97rem; line-height: 1.6; max-width: 640px; }
.checklist-action { flex: 0 0 340px; }
.checklist-form .field { margin-bottom: 12px; }
.checklist-form .btn { width: 100%; border: 0; }
.checklist-form .form-note { text-align: left; margin-top: 12px; }
.checklist-success .btn { width: 100%; text-align: center; }
.checklist-success p { max-width: none; }
@media (max-width: 860px) {
  .checklist-strip { flex-direction: column; align-items: flex-start; padding: 28px 24px; }
  .checklist-action { flex: 1 1 auto; width: 100%; }
}

/* audit strip (navy block under the ladder) */
.audit-card {
  background: var(--band); color: #fff; border-radius: 16px; margin-top: 24px;
  padding: 40px 40px; display: grid; grid-template-columns: 0.9fr 1.1fr; gap: 40px;
}
.audit-card .eyebrow { color: var(--mist); }
.audit-card h2 { color: #fff; font-size: 1.7rem; margin-bottom: 12px; }
.audit-price { color: #fff; font-weight: 800; font-size: 1.9rem; letter-spacing: -0.02em; margin: 0 0 8px; }
.audit-promise { color: var(--on-navy-soft); font-size: 0.98rem; line-height: 1.6; margin: 0; }
.audit-copy { color: var(--on-navy-soft); font-size: 0.97rem; line-height: 1.65; margin: 0 0 20px; }
.audit-details .includes-title { color: #fff; }
.audit-deliverables { border-top-color: rgba(255,255,255,0.22); }
.audit-deliverables li { color: var(--on-navy-soft); }
.audit-deliverables li::before { color: var(--mist); }
.audit-details .btn { background: #fff; color: var(--navy); border-color: #fff; }
.audit-details .btn:hover { background: #EAF1F8; border-color: #EAF1F8; }
.audit-guarantee { color: var(--mist); }
@media (max-width: 860px) { .audit-card { grid-template-columns: 1fr; padding: 32px 24px; gap: 24px; } }

/* Instagram add-on strip */
.addon-strip {
  display: flex; align-items: center; justify-content: space-between; gap: 32px;
  background: var(--surface); border: 1px solid var(--line); border-radius: 16px;
  padding: 32px 40px; margin-top: 24px;
}
.addon-strip h2 { font-size: 1.5rem; margin-bottom: 8px; }
.addon-price { color: var(--heading); font-weight: 800; font-size: 1.5rem; letter-spacing: -0.02em; margin: 0 0 8px; }
.addon-price span { font-size: 0.88rem; font-weight: 500; color: var(--muted); letter-spacing: 0; }
.addon-copy { color: var(--ink); font-size: 0.96rem; line-height: 1.6; margin: 0; max-width: 560px; }
.addon-cta { flex: 0 0 auto; text-align: right; }
.addon-cta .purchase-guarantee { margin-top: 12px; }
@media (max-width: 860px) {
  .addon-strip { flex-direction: column; align-items: flex-start; padding: 28px 24px; }
  .addon-cta { text-align: left; width: 100%; }
  .addon-cta .btn { width: 100%; }
}
.compare-link { text-align: center; color: var(--ink); font-size: 0.98rem; margin-top: 28px; }
.compare-link a { color: var(--link); font-weight: 600; }

/* ---------- how strip ---------- */
.how-strip { background: var(--band-deep); color: #fff; padding: 32px 0; }
.how-strip-inner { display: flex; align-items: center; gap: 48px; }
.how-strip h2 { color: #fff; font-size: 1.45rem; margin: 0; white-space: nowrap; }
.how-strip ol {
  list-style: none; display: grid; grid-template-columns: repeat(3, auto); gap: 28px;
  align-items: center; flex: 1; margin: 0; padding: 0;
}
.how-strip li { display: flex; align-items: center; gap: 12px; color: #fff; font-size: 1rem; position: relative; }
.how-strip li > span {
  flex: 0 0 auto; width: 30px; height: 30px; border-radius: 50%;
  border: 1.5px solid rgba(255,255,255,0.6); display: grid; place-items: center;
  font-size: 0.85rem; font-weight: 700; color: #fff;
}
.how-strip li strong { color: #fff; font-weight: 600; }
.how-strip a { color: #fff; font-weight: 600; text-decoration: underline; text-underline-offset: 3px; }
.how-strip a:hover { color: var(--mist-2); }
@media (max-width: 900px) {
  .how-strip-inner { flex-direction: column; align-items: flex-start; gap: 20px; }
  .how-strip ol { grid-template-columns: 1fr; gap: 16px; }
}

/* ---------- CTA band ---------- */
.cta-band { text-align: center; max-width: 720px; margin: 0 auto; }
.cta-band h2 { margin-bottom: 16px; }
.cta-band p { color: var(--on-navy-soft); font-size: 1.05rem; line-height: 1.65; margin: 0 auto 32px; max-width: 560px; }
.cta-band .btn-row { display: flex; gap: 16px; justify-content: center; flex-wrap: wrap; }
.guarantee-strip {
  display: flex; align-items: center; justify-content: space-between; gap: 28px;
  border-top: 1px solid var(--line); border-bottom: 1px solid var(--line);
  padding: 28px 0; margin-top: 48px;
}
.guarantee-strip p { color: var(--ink); font-size: 0.98rem; line-height: 1.6; max-width: 640px; }
.guarantee-strip p strong { color: var(--heading); }
.guarantee-strip .btn { flex: 0 0 auto; }
@media (max-width: 760px) {
  .guarantee-strip { flex-direction: column; align-items: flex-start; }
  .guarantee-strip .btn { width: 100%; }
}

/* ---------- guarantee ---------- */
.guarantee-section { background: var(--bg); }
.guarantee-callout {
  background: var(--surface); border: 2px solid var(--accent-line); border-radius: 16px;
  padding: 48px 48px; max-width: 920px; margin: 0 auto;
}
.guarantee-callout h2 { margin-bottom: 20px; }
.guarantee-body {
  font-weight: 600; letter-spacing: -0.01em;
  font-size: clamp(1.15rem, 2.2vw, 1.4rem); line-height: 1.5; color: var(--heading); margin: 0 0 16px;
}
.guarantee-terms { margin: 32px 0 0; }
.guarantee-terms h3 { font-size: 1.15rem; margin: 0 0 8px; }
.guarantee-terms ul { list-style: none; margin: 0; padding: 0; }
.guarantee-terms li {
  color: var(--ink); font-size: 0.97rem; line-height: 1.6;
  padding: 12px 0; border-top: 1px solid var(--line);
}
.guarantee-terms li strong { color: var(--heading); }
.guarantee-fine { color: var(--muted); font-size: 0.92rem; line-height: 1.65; margin: 24px 0 0; }
@media (max-width: 760px) { .guarantee-callout { padding: 32px 24px; } }

/* ---------- about / founder ---------- */
.split { display: grid; grid-template-columns: 1.25fr 0.75fr; gap: 48px; align-items: start; }
.about-body p { color: var(--ink); font-size: 1.01rem; line-height: 1.7; margin: 0 0 16px; }
.about-body p strong { color: var(--heading); }
.about-body p.closing { font-weight: 600; color: var(--heading); }
.founder-card {
  background: var(--surface); border: 1px solid var(--line); border-radius: 16px; padding: 32px 28px; text-align: center;
}
.founder-card img { width: 170px; height: auto; margin: 0 auto 20px; display: block; }
html.dark .founder-card img { background: #fff; border-radius: 10px; padding: 12px 12px; }
.founder-caption strong { display: block; color: var(--heading); font-size: 1.05rem; margin-bottom: 8px; }
.founder-caption p { color: var(--ink); font-size: 0.93rem; line-height: 1.6; margin: 0; }
.subsection-heading { margin: 64px 0 40px; max-width: 760px; }
.process-note, .report-note { margin-top: 28px; }
@media (max-width: 860px) { .split { grid-template-columns: 1fr; gap: 32px; } }

/* ---------- work / results ---------- */
.work-grid { display: grid; grid-template-columns: repeat(3, 1fr); gap: 24px; }
.work-card {
  background: var(--surface); border: 1px solid var(--line); border-radius: 16px; overflow: hidden;
  display: flex; flex-direction: column;
}
.work-visual { background: var(--tint); border-bottom: 1px solid var(--line); padding: 28px 24px; min-height: 190px; }
.work-body { padding: 28px 28px 32px; }
.work-body h3 { font-size: 1.15rem; margin: 0 0 8px; }
.work-body p { color: var(--ink); font-size: 0.95rem; line-height: 1.6; }
@media (max-width: 960px) { .work-grid { grid-template-columns: 1fr; } }
/* work mocks */
.mock { font-size: 0.8rem; color: var(--ink); }
.mock-ad-media { background: var(--navy); border-radius: 10px; height: 92px; margin-bottom: 16px; }
html.dark .mock-ad-media { background: #12497A; }
.mock-ad-body span { display: block; border-radius: 5px; }
.mock-ad-body .l1 { height: 11px; background: var(--mist); width: 82%; margin-bottom: 8px; }
.mock-ad-body .l2 { height: 11px; background: var(--line); width: 58%; margin-bottom: 16px; }
.mock-ad-body .cta { height: 24px; background: var(--navy); width: 44%; border-radius: 6px; }
html.dark .mock-ad-body .cta { background: #fff; }
.mock-cal-top { display: flex; justify-content: space-between; align-items: center; margin-bottom: 12px; }
.mock-cal-top span { display: block; height: 10px; width: 42%; background: var(--mist); border-radius: 5px; }
.mock-cal-top i { width: 11px; height: 11px; border-radius: 50%; background: var(--navy); display: block; }
html.dark .mock-cal-top i { background: #fff; }
.mock-cal-grid { display: grid; grid-template-columns: repeat(4, 1fr); gap: 8px; }
.mock-cal-grid i { aspect-ratio: 1.35; background: var(--surface); border: 1px solid var(--line); border-radius: 5px; display: block; }
.mock-cal-grid i:nth-child(3n) { background: var(--tint-2); }
.mock-cal-grid i:nth-child(7) { background: var(--navy); border-color: var(--navy); }
html.dark .mock-cal-grid i:nth-child(7) { background: #fff; border-color: #fff; }
.mock-rep-bars { display: flex; align-items: flex-end; gap: 8px; height: 92px; }
.mock-rep-bars i { flex: 1; height: var(--h, 50%); background: var(--mist); border-radius: 4px 4px 0 0; display: block; }
.mock-rep-bars i:last-child { background: var(--navy); }
html.dark .mock-rep-bars i:last-child { background: #fff; }
.mock-rep-foot { display: flex; gap: 8px; margin-top: 16px; }
.mock-rep-foot span { flex: 1; height: 9px; background: var(--line); border-radius: 5px; display: block; }
.mock-rep-foot span:first-child { background: var(--mist); }
.tag {
  display: inline-block; color: var(--heading); font-size: 0.7rem; font-weight: 700;
  letter-spacing: 0.16em; text-transform: uppercase; margin-bottom: 12px;
}
.work-cta { margin-top: 32px; }
.work-cta p { color: var(--ink); font-size: 0.98rem; line-height: 1.6; max-width: 720px; }
.section-charcoal .work-cta p { color: var(--on-navy-soft); }
.section-charcoal .lede { color: var(--on-navy-soft); }

/* ---------- contact / forms ---------- */
.contact-grid { display: grid; grid-template-columns: 1fr 1.1fr; gap: 48px; align-items: start; }
.contact-guarantee { border-top: 3px solid var(--accent-line); padding-top: 24px; }
.contact-guarantee h2 { font-size: 1.55rem; line-height: 1.25; margin-bottom: 12px; }
.contact-guarantee-body { color: var(--ink); font-size: 1rem; line-height: 1.65; margin: 0; }
.text-email-link {
  display: inline-block; margin: 24px 0 4px; color: var(--link); font-weight: 600;
  text-decoration: underline; text-underline-offset: 3px;
}
.contact-body .direct { margin-top: 16px; }
.contact-body .direct p { color: var(--ink); font-size: 0.97rem; line-height: 1.6; margin: 0 0 12px; }
.contact-body .direct a { color: var(--link); font-weight: 600; }
.form-card {
  background: var(--surface); border: 1px solid var(--line); border-radius: 16px; padding: 40px 32px;
}
.form-card h3 { font-size: 1.25rem; margin: 0 0 8px; }
.form-sub { color: var(--ink); font-size: 0.95rem; margin: 0 0 24px; line-height: 1.55; }
.field { margin-bottom: 20px; }
.field label { display: block; font-weight: 600; font-size: 0.92rem; margin-bottom: 8px; color: var(--heading); }
.field input, .field textarea, .field select {
  width: 100%; font-family: var(--sans); font-size: 1rem; color: var(--ink);
  border: 1px solid var(--line); border-radius: 10px; padding: 12px 16px; background: var(--field-bg);
}
.field textarea { min-height: 120px; resize: vertical; }
.field input:focus, .field textarea:focus, .field select:focus {
  outline: 2px solid rgba(1,44,79,0.3); outline-offset: 0; border-color: var(--heading);
}
html.dark .field input:focus, html.dark .field textarea:focus, html.dark .field select:focus {
  outline-color: rgba(255,255,255,0.35);
}
.field-error { display: none; color: #B3261E; font-size: 0.85rem; margin-top: 8px; font-weight: 500; }
html.dark .field-error { color: #F2B8B5; }
.field input.invalid, .field textarea.invalid, .field select.invalid { border-color: #B3261E; }
html.dark .field input.invalid, html.dark .field textarea.invalid, html.dark .field select.invalid { border-color: #F2B8B5; }
.form-card form .btn { width: 100%; }
.form-note { font-size: 0.85rem; color: var(--faint); margin-top: 16px; text-align: center; line-height: 1.55; }
.form-success { display: none; text-align: center; padding: 28px 8px 8px; }
.form-success .check { font-size: 2.8rem; line-height: 1; color: var(--heading); font-weight: 700; margin-bottom: 12px; }
.form-success h3 { margin-bottom: 12px; }
.form-success p { color: var(--ink); font-size: 0.97rem; line-height: 1.6; margin: 0 0 12px; }
.form-success p strong { color: var(--heading); }
.success-list { list-style: none; margin: 16px auto 8px; padding: 0; max-width: 26rem; text-align: left; }
.success-list li { color: var(--ink); padding-left: 1.75rem; position: relative; margin-bottom: 8px; font-size: 0.95rem; }
.success-list li::before { content: "\2192"; color: var(--heading); position: absolute; left: 0; font-weight: 700; }
@media (max-width: 980px) { .contact-grid { grid-template-columns: 1fr; gap: 40px; } }

/* ---------- FAQ ---------- */
.faq-list { max-width: 820px; margin: 0 auto; display: grid; gap: 12px; }
.faq-list details {
  background: var(--surface); border: 1px solid var(--line); border-radius: 12px; padding: 20px 24px;
}
.faq-list summary {
  color: var(--heading); font-weight: 600; font-size: 1rem; cursor: pointer; list-style: none;
  display: flex; justify-content: space-between; align-items: center; gap: 16px;
}
.faq-list summary::-webkit-details-marker { display: none; }
.faq-list summary::marker { display: none; }
.faq-list summary::after { content: "+"; color: var(--heading); font-size: 1.3rem; font-weight: 600; line-height: 1; flex: 0 0 auto; }
.faq-list details[open ] summary::after { content: "\2013"; }
.faq-answer p { color: var(--ink); font-size: 0.96rem; line-height: 1.65; margin: 12px 0 0; }
.faq-answer p:last-child { margin-bottom: 2px; }
.faq-answer a { color: var(--link); font-weight: 600; }
.faq-answer strong { color: var(--heading); }

/* ---------- legal ---------- */
.legal-section { padding: 28px 0; background: var(--bg); }
.legal-shell details {
  background: var(--surface); border: 1px solid var(--line); border-radius: 14px; padding: 24px 28px;
}
.legal-shell summary {
  color: var(--heading); font-weight: 700; font-size: 1.05rem; cursor: pointer; list-style: none;
  display: flex; justify-content: space-between; align-items: center; gap: 16px;
}
.legal-shell summary::-webkit-details-marker { display: none; }
.legal-shell summary::marker { display: none; }
.legal-shell summary span { color: var(--faint); font-weight: 500; font-size: 0.85rem; }
.legal-shell summary::after { content: "+"; color: var(--heading); font-size: 1.3rem; font-weight: 600; line-height: 1; }
.legal-shell details[open ] summary::after { content: "\2013"; }
.legal-body { max-width: 760px; padding-top: 20px; }
.legal-body h2 { font-size: 1.3rem; margin: 28px 0 12px; }
.legal-body h2:first-child { margin-top: 8px; }
.legal-body p { color: var(--ink); font-size: 0.98rem; line-height: 1.7; margin: 0 0 12px; }
.legal-body ul { margin: 0 0 12px 20px; color: var(--ink); line-height: 1.7; }
.legal-body li { margin-bottom: 8px; }
.legal-body a { color: var(--link); font-weight: 600; }

/* ---------- footer ---------- */
.site-footer { background: var(--footer-bg); color: var(--on-navy-soft); }
.footer-inner {
  max-width: 1320px; margin: 0 auto; padding: 64px 24px 40px;
  display: grid; grid-template-columns: 1.4fr 1fr 1fr 1fr; gap: 48px;
}
.footer-brand img {
  width: 120px; height: auto; display: block; background: #fff;
  border-radius: 10px; padding: 12px 12px; margin-bottom: 20px;
}
.footer-brand p { color: var(--mist-2); font-size: 0.94rem; line-height: 1.6; max-width: 280px; }
.footer-col h3 {
  color: var(--mist); font-size: 0.75rem; font-weight: 700; letter-spacing: 0.18em;
  text-transform: uppercase; margin: 0 0 16px;
}
.footer-col ul { list-style: none; margin: 0; padding: 0; }
.footer-col li { margin-bottom: 12px; }
.footer-col a { color: var(--on-navy-soft); text-decoration: none; font-size: 0.95rem; }
.footer-col a:hover { color: #fff; }
.footer-bottom {
  border-top: 1px solid rgba(255,255,255,0.18);
  max-width: 1320px; margin: 0 auto; padding: 24px 24px 32px;
  display: flex; justify-content: space-between; gap: 16px; flex-wrap: wrap;
  color: var(--mist); font-size: 0.85rem;
}
.footer-bottom a { color: var(--mist-2); text-decoration: none; }
.footer-bottom a:hover { color: #fff; }
@media (max-width: 960px) { .footer-inner { grid-template-columns: 1fr 1fr; } }
@media (max-width: 560px) { .footer-inner { grid-template-columns: 1fr; gap: 32px; } }

/* ---------- interior page hero (LIGHT: white; DARK: deep navy) ---------- */
.page-hero { background: var(--hero-bg); color: var(--ink); padding: 64px 0 64px; border-bottom: 1px solid var(--line); }
.page-hero h1 {
  font-family: var(--sans); font-weight: 800; letter-spacing: -0.025em;
  font-size: clamp(2.2rem, 4.6vw, 3.4rem); line-height: 1.06; color: var(--heading); margin: 0 0 20px; max-width: 820px;
}
.page-hero .eyebrow { color: var(--faint); }
html.dark .page-hero .eyebrow { color: var(--mist); }
.page-hero .intro { color: var(--ink); font-size: 1.1rem; line-height: 1.65; max-width: 640px; }
.page-hero .btn-row { display: flex; gap: 16px; flex-wrap: wrap; margin-top: 32px; }
/* checkup trust strip inside the hero follows the hero theme at every width */
.page-hero .checkup-trust-strip { border-top-color: var(--line); }
.page-hero .checkup-trust-strip p { color: var(--ink); }
.page-hero .checkup-trust-strip p strong { color: var(--heading); }
html.dark .page-hero .checkup-trust-strip { border-top-color: rgba(255,255,255,0.35); }
html.dark .page-hero .checkup-trust-strip p { color: rgba(255,255,255,0.88); }
html.dark .page-hero .checkup-trust-strip p strong { color: #fff; }
html.dark .page-hero .checkup-trust-strip .tick { background: #fff; color: var(--navy); }

/* ---------- pains ---------- */
.pains-grid { display: grid; grid-template-columns: repeat(3, 1fr); gap: 24px; }
.pain-card { background: var(--surface); border: 1px solid var(--line); border-radius: 14px; padding: 28px 28px; }
.pain-card h3 { font-size: 1.08rem; margin: 0 0 12px; }
.pain-card p { color: var(--ink); font-size: 0.95rem; line-height: 1.6; }
@media (max-width: 860px) { .pains-grid { grid-template-columns: 1fr; } }

/* ---------- honesty ---------- */
.honesty-block { max-width: 840px; }
.honesty-block ul { list-style: none; margin: 28px 0 0; padding: 0; }
.honesty-block li {
  color: var(--ink); font-size: 1rem; line-height: 1.65;
  padding: 16px 0 16px 32px; position: relative; border-top: 1px solid var(--line);
}
.honesty-block li:last-child { border-bottom: 1px solid var(--line); }
.honesty-block li::before { content: "\2715"; position: absolute; left: 0; top: 15px; color: #B3261E; font-weight: 700; }
html.dark .honesty-block li::before { color: #F2B8B5; }
.honesty-block li strong { color: var(--heading); }
.honest-note {
  background: var(--tint); border: 1px solid var(--line); border-radius: 12px;
  padding: 20px 24px; color: var(--ink); font-size: 0.97rem; line-height: 1.65; margin-top: 24px;
}
.honest-note strong { color: var(--heading); }

/* ---------- glance (packages at a glance) ---------- */
.glance { background: var(--bg); padding: 96px 0; }
.glance-head { max-width: 760px; margin: 0 0 48px; }
.glance-head h2 { margin-bottom: 12px; }
.glance-head p { color: var(--ink); font-size: 1.05rem; line-height: 1.6; }
.glance-grid { display: grid; grid-template-columns: repeat(3, 1fr); gap: 24px; }
.glance-card {
  background: var(--surface); border: 1px solid var(--line); border-radius: 16px; padding: 32px 28px;
  position: relative; transition: transform 0.15s ease, box-shadow 0.15s ease;
}
.glance-card:hover { transform: translateY(-3px); box-shadow: 0 8px 24px rgba(1,44,79,0.10); }
html.dark .glance-card:hover { box-shadow: 0 8px 24px rgba(0,8,18,0.35); }
.glance-card .g-tier { font-size: 1.15rem; font-weight: 700; color: var(--heading); margin: 0 0 8px; }
.glance-card .g-price { font-size: 2rem; font-weight: 800; letter-spacing: -0.02em; color: var(--heading); line-height: 1.1; margin: 0; }
.glance-card .g-price span { font-size: 0.9rem; font-weight: 500; color: var(--muted); letter-spacing: 0; }
.glance-card .g-line { color: var(--ink); font-size: 0.95rem; line-height: 1.6; margin: 12px 0 20px; }
.glance-card .g-link {
  color: var(--link); font-weight: 600; text-decoration: none;
  border-bottom: 2px solid var(--line); padding-bottom: 2px;
}
.glance-card .g-link:hover { border-bottom-color: var(--heading); }
.glance-card .g-badge {
  position: absolute; top: -13px; left: 28px; background: var(--navy-deep); color: #fff;
  font-size: 0.66rem; font-weight: 700; letter-spacing: 0.14em; text-transform: uppercase;
  padding: 4px 12px; border-radius: 999px;
}
.glance-card.g-scale { background: var(--band); border-color: var(--band); }
.glance-card.g-scale .g-tier, .glance-card.g-scale .g-price { color: #fff; }
.glance-card.g-scale .g-price span { color: var(--mist-2); }
.glance-card.g-scale .g-line { color: var(--on-navy-soft); }
.glance-card.g-scale .g-link { color: #fff; border-bottom-color: rgba(255,255,255,0.4); }
.glance-card.g-scale .g-link:hover { border-bottom-color: #fff; }
/* DARK: glance Scale card inverts to white, same as the featured ladder card */
html.dark .glance-card.g-scale { background: #fff; border-color: #fff; }
html.dark .glance-card.g-scale .g-tier, html.dark .glance-card.g-scale .g-price { color: #012C4F; }
html.dark .glance-card.g-scale .g-price span { color: #55697E; }
html.dark .glance-card.g-scale .g-line { color: #33475E; }
html.dark .glance-card.g-scale .g-link { color: #012C4F; border-bottom-color: #DCE4EC; }
html.dark .glance-card.g-scale .g-link:hover { border-bottom-color: #012C4F; }
.glance-card.g-empire { border: 2px solid var(--accent-line); }
@media (max-width: 860px) { .glance-grid { grid-template-columns: 1fr; } .glance { padding: 64px 0; } }

/* ---------- quiz ---------- */
.quiz-card {
  background: var(--surface); border: 1px solid var(--line); border-radius: 16px;
  padding: 40px 40px; max-width: 760px; margin: 0 auto;
}
.quiz-progress { display: flex; align-items: center; gap: 16px; margin-bottom: 24px; }
.quiz-progress > span {
  color: var(--faint); font-size: 0.8rem; font-weight: 700; letter-spacing: 0.12em;
  text-transform: uppercase; white-space: nowrap;
}
.quiz-bar { flex: 1; height: 6px; background: var(--line); border-radius: 999px; overflow: hidden; }
.quiz-bar i { display: block; height: 100%; width: 0; background: var(--navy); border-radius: 999px; transition: width 0.25s ease; }
html.dark .quiz-bar i { background: #fff; }
.quiz-body h3 {
  font-family: var(--sans); font-weight: 700; letter-spacing: -0.01em;
  font-size: 1.45rem; color: var(--heading); line-height: 1.25; margin: 0 0 20px;
}
.quiz-options { display: grid; gap: 12px; }
.quiz-option {
  display: block; width: 100%; text-align: left;
  background: var(--surface); border: 1px solid var(--line); border-radius: 12px;
  padding: 16px 20px; font-family: var(--sans); font-size: 1rem; color: var(--ink);
  cursor: pointer; transition: border-color 0.15s ease, background 0.15s ease;
}
.quiz-option:hover { border-color: var(--heading); background: var(--tint); }
.quiz-option.selected { border: 2px solid var(--accent-line); background: var(--tint-2); padding: 16px 20px; }
.quiz-nav { display: flex; gap: 8px; margin-top: 24px; }
.quiz-back, .quiz-restart {
  background: none; border: 0; color: var(--ink); font-family: var(--sans); font-size: 0.95rem;
  font-weight: 600; cursor: pointer; text-decoration: underline; text-underline-offset: 3px; padding: 12px 8px;
}
.quiz-back:hover, .quiz-restart:hover { color: var(--heading); }
.quiz-back:disabled { color: var(--faint); cursor: default; text-decoration: none; }
.quiz-result h3 {
  font-family: var(--sans); font-weight: 800; letter-spacing: -0.02em;
  font-size: 2rem; color: var(--heading); line-height: 1.1; margin: 0 0 8px;
}
.quiz-result p { color: var(--ink); font-size: 1rem; line-height: 1.65; margin: 0 0 16px; }
.quiz-result .quiz-price { color: var(--heading); font-weight: 700; font-size: 1.15rem; margin: 0 0 20px; }
.quiz-actions { display: flex; gap: 12px; flex-wrap: wrap; margin-top: 8px; }
.quiz-secondary {
  background: transparent; color: var(--heading); border: 1.5px solid var(--accent-line);
  box-shadow: none;
}
.quiz-secondary:hover { background: var(--tint); border-color: var(--heading); transform: none; box-shadow: none; }
.quiz-result-restart { margin-top: 20px; padding-left: 0; }
@media (max-width: 640px) { .quiz-card { padding: 28px 24px; } .quiz-actions .btn { width: 100%; } }

/* ---------- pkg cards (package-breakdown mobile) ---------- */
.pkg-cards { display: none; }
@media (max-width: 820px) {
  .pkg-cards { display: grid; gap: 16px; margin-top: 32px; }
  .pkg-card { background: var(--surface); border: 1px solid var(--line); border-radius: 14px; padding: 28px 24px; }
  .pkg-card.pkg-scale { background: var(--band); border-color: var(--band); color: #fff; }
  .pkg-card.pkg-empire {
    background: linear-gradient(145deg, #F2DE9B 0%, #DDBB63 36%, #BE943A 72%, #E8D086 100%);
    border: 2px solid #96702A;
  }
  .pkg-card.pkg-empire .pkg-price { color: #0B2B45; }
  .pkg-card.pkg-empire .pkg-founding { color: #334E64; }
  html.dark .pkg-card.pkg-empire {
    background: linear-gradient(150deg, #92701F 0%, #755811 42%, #59400A 100%);
    border-color: rgba(240,199,94,0.62);
  }
  html.dark .pkg-card.pkg-empire .pkg-price { color: #FFF8E1; }
  html.dark .pkg-card.pkg-empire .pkg-founding { color: #E9D9A8; }
  .pkg-card h3 { font-size: 1.25rem; margin: 0 0 4px; }
  .pkg-scale h3 { color: #fff; }
  .pkg-card .pkg-price { color: var(--heading); font-weight: 800; font-size: 1.6rem; letter-spacing: -0.02em; margin: 0 0 2px; }
  .pkg-scale .pkg-price { color: #fff; }
  .pkg-card .pkg-founding { color: var(--heading); font-weight: 600; font-size: 0.9rem; margin: 0 0 16px; }
  .pkg-scale .pkg-founding { color: var(--mist); }
  .pkg-card .pkg-list { border-top: 1px solid var(--line); padding-top: 8px; margin-bottom: 4px; }
  .pkg-scale .pkg-list { border-top-color: rgba(255,255,255,0.22); }
  .pkg-card .btn { width: 100%; }
  .pkg-scale .btn { background: #fff; color: var(--navy); border-color: #fff; box-shadow: var(--btn-shadow-dark); }
  .pkg-scale .btn:hover { background: #EAF1F8; border-color: #EAF1F8; box-shadow: var(--btn-shadow-dark-hover); }
  .pkg-badge {
    display: inline-block; background: var(--navy); color: #fff; font-size: 0.66rem; font-weight: 700;
    letter-spacing: 0.14em; text-transform: uppercase; padding: 4px 12px; border-radius: 999px; margin-bottom: 12px;
  }
  .pkg-scale .pkg-badge { background: #fff; color: var(--navy); }
  /* DARK: pkg Scale card inverts to white */
  html.dark .pkg-card.pkg-scale { background: #fff; border-color: #fff; color: #33475E; }
  html.dark .pkg-scale h3 { color: #012C4F; }
  html.dark .pkg-scale .pkg-price { color: #012C4F; }
  html.dark .pkg-scale .pkg-founding { color: #71869B; }
  html.dark .pkg-scale .pkg-list { border-top-color: #DCE4EC; }
  html.dark .pkg-scale .btn { background: #012C4F; color: #fff; border-color: #012C4F; box-shadow: 0 1px 2px rgba(1,31,56,0.16), 0 10px 24px -8px rgba(1,44,79,0.38); }
  html.dark .pkg-scale .btn:hover { background: #0B3B66; border-color: #0B3B66; }
  html.dark .pkg-scale .pkg-badge { background: #012C4F; color: #fff; }
}

/* ---------- chat widget ---------- */
.chat-launcher {
  position: fixed; right: 20px; bottom: 20px; z-index: 120;
  display: inline-flex; align-items: center; gap: 12px;
  background: var(--navy); color: #fff; border: 1px solid var(--navy);
  border-radius: 999px; padding: 8px 20px 8px 8px;
  font-family: var(--sans); font-size: 0.95rem; font-weight: 600; cursor: pointer;
  box-shadow: 0 12px 32px rgba(1,31,56,0.35); text-align: left;
  transition: background 0.15s ease, transform 0.15s ease, opacity 0.2s ease, visibility 0.2s ease;
}
.chat-launcher:hover { background: var(--navy-hover); transform: translateY(-1px); }
html.dark .chat-launcher { background: var(--band-deep); border-color: rgba(255,255,255,0.35); box-shadow: 0 12px 32px rgba(0,8,18,0.55); }
html.dark .chat-launcher:hover { background: #0A3A61; }
.chat-launcher[aria-expanded="true"] { display: none; }
/* Fit-quiz result on screen (quiz.js toggles the class): the pill steps
   aside so it never covers the result card's CTA buttons. */
html.quiz-result-inview .chat-launcher { opacity: 0; visibility: hidden; pointer-events: none; }
.chat-launcher-mark {
  flex: 0 0 auto; width: 34px; height: 34px; border-radius: 50%; background: #fff; color: var(--navy);
  display: grid; place-items: center; font-weight: 800; font-size: 1rem;
}
.chat-launcher-text { display: block; line-height: 1.25; }
.chat-launcher-text small { display: block; font-size: 0.72rem; font-weight: 500; color: var(--mist-2); }
.chat-panel {
  position: fixed; right: 20px; bottom: 20px; z-index: 121;
  width: min(372px, calc(100vw - 32px)); height: min(560px, calc(100dvh - 120px));
  background: var(--surface); border: 1px solid var(--line); border-radius: 18px;
  box-shadow: 0 30px 70px rgba(1,31,56,0.30);
  display: flex; flex-direction: column; overflow: hidden;
}
html.dark .chat-panel { box-shadow: 0 30px 70px rgba(0,8,18,0.6); }
.chat-panel[hidden] { display: none; }
.chat-header { background: var(--band-deep); color: #fff; padding: 16px 20px; display: flex; gap: 12px; align-items: flex-start; }
.chat-header > div { flex: 1; }
.chat-header h2 { color: #fff; font-size: 1rem; margin: 0 0 2px; letter-spacing: 0; }
.chat-header p { color: var(--mist-2); font-size: 0.8rem; line-height: 1.45; margin: 0; }
.chat-close { background: none; border: 0; color: #fff; font-size: 1.35rem; cursor: pointer; padding: 0 4px; line-height: 1; }
.chat-messages { flex: 1; overflow-y: auto; padding: 20px 16px; background: var(--tint); display: flex; flex-direction: column; gap: 12px; }
.chat-message { max-width: 86%; padding: 12px 16px; border-radius: 14px; font-size: 0.92rem; line-height: 1.55; }
.chat-message.bot { background: var(--bubble); border: 1px solid var(--line); color: var(--ink); align-self: flex-start; border-bottom-left-radius: 4px; }
.chat-message.user { background: var(--navy); color: #fff; align-self: flex-end; border-bottom-right-radius: 4px; }
html.dark .chat-message.user { background: #fff; color: var(--navy); }
.chat-message a { color: var(--link); font-weight: 600; }
.chat-message.user a { color: var(--navy); }
html:not(.dark) .chat-message.user a { color: #fff; }
.chat-typing { display: inline-flex; gap: 4px; align-items: center; }
.chat-typing span { width: 7px; height: 7px; border-radius: 50%; background: var(--faint); display: block; animation: chat-blink 1.2s infinite; }
.chat-typing span:nth-child(2) { animation-delay: 0.2s; }
.chat-typing span:nth-child(3) { animation-delay: 0.4s; }
@keyframes chat-blink { 0%, 80%, 100% { opacity: 0.3; } 40% { opacity: 1; } }
.chat-quick { display: flex; flex-wrap: wrap; gap: 8px; padding: 0 16px 12px; background: var(--tint); }
.chat-quick button {
  background: var(--bubble); border: 1px solid var(--line); color: var(--heading);
  border-radius: 999px; padding: 8px 16px; font-family: var(--sans); font-size: 0.85rem;
  font-weight: 600; cursor: pointer; transition: background 0.15s ease, border-color 0.15s ease;
}
.chat-quick button:hover { background: var(--tint-2); border-color: var(--heading); }
.chat-form { display: flex; gap: 8px; padding: 12px; border-top: 1px solid var(--line); background: var(--surface); }
.chat-form input {
  flex: 1; font-family: var(--sans); font-size: 0.95rem; color: var(--ink);
  border: 1px solid var(--line); border-radius: 999px; padding: 12px 16px; min-width: 0;
  background: var(--field-bg);
}
.chat-form input:focus { border-color: var(--heading); outline: 2px solid rgba(1,44,79,0.25); }
html.dark .chat-form input:focus { outline-color: rgba(255,255,255,0.35); }
.chat-form button {
  background: var(--btn-bg); color: var(--btn-fg); border: 0; border-radius: 999px;
  padding: 12px 20px; font-family: var(--sans); font-weight: 600; font-size: 0.92rem; cursor: pointer;
}
.chat-form button:hover { background: var(--btn-hover-bg); }
.chat-disclosure { padding: 0 16px 12px; background: var(--surface); color: var(--faint); font-size: 0.74rem; line-height: 1.5; margin: 0; }
.chat-handoff { background: var(--bubble); border: 1px solid var(--line); }
.chat-email-link { color: var(--link); font-weight: 600; }
.sr-only {
  position: absolute; width: 1px; height: 1px; padding: 0; margin: -1px;
  overflow: hidden; clip: rect(0 0 0 0); white-space: nowrap; border: 0;
}
@media (max-width: 860px) {
  .chat-launcher { right: 16px; bottom: calc(94px + env(safe-area-inset-bottom)); }
  .chat-panel { right: 16px; left: 16px; width: auto; bottom: calc(94px + env(safe-area-inset-bottom)); height: min(560px, calc(100dvh - 185px)); }
}
@media (min-width: 641px) { body { padding-bottom: 96px; } }

/* ---------- mobile tab bar ---------- */
.tabbar { display: none; }
@media (max-width: 860px) {
  body { padding-bottom: calc(80px + env(safe-area-inset-bottom)); }
  .site-footer { padding-bottom: 64px; }
  .tabbar {
    display: flex; position: fixed; left: 0; right: 0; bottom: 0; z-index: 110;
    background: rgba(255,255,255,0.96); backdrop-filter: blur(10px);
    border-top: 1px solid var(--line); padding: 8px 8px calc(8px + env(safe-area-inset-bottom));
  }
  html.dark .tabbar { background: rgba(2,31,56,0.96); }
  .tabbar a {
    flex: 1; display: flex; flex-direction: column; align-items: center; gap: 3px;
    color: var(--faint); text-decoration: none; font-size: 0.68rem; font-weight: 600;
    padding: 4px 0 2px; border-radius: 8px;
  }
  .tabbar a svg { width: 21px; height: 21px; }
  .tabbar a.active { color: var(--heading); }
}

/* ---------- misc ---------- */
.reveal { opacity: 1; }
.center { text-align: center; }
@media (max-width: 760px) {
  .section { padding: 64px 0; }
  .page-hero { padding: 48px 0 64px; }
  .hero-inner { padding: 48px 24px 40px; }
  .hero-slogan { margin-bottom: 24px; }
  h2 { font-size: 1.8rem; }
  .form-card { padding: 28px 24px; }
  .guarantee-callout { padding: 28px 24px; }
}
@media (prefers-reduced-motion: reduce) {
  html { scroll-behavior: auto; }
  *, *::before, *::after { transition: none !important; animation: none !important; }
}

/* ---------- late additions: pkg-card internals, interior hero, misc ---------- */
.pkg-card .pkg-kicker {
  font-size: 1.3rem; font-weight: 800; letter-spacing: -0.01em; color: var(--heading); margin: 0 0 8px;
}
.pkg-scale .pkg-kicker { color: #fff; }
html.dark .pkg-scale .pkg-kicker { color: #012C4F; }
.pkg-card .pkg-price { margin: 0 0 2px; }
.pkg-card .pkg-price small { font-size: 0.9rem; font-weight: 500; color: var(--muted); letter-spacing: 0; }
.pkg-scale .pkg-price small { color: var(--mist-2); }
html.dark .pkg-scale .pkg-price small { color: #55697E; }
.pkg-card .pkg-fit { color: var(--ink); font-size: 0.92rem; font-weight: 600; margin: 0 0 20px; }
.pkg-scale .pkg-fit { color: var(--on-navy-soft); }
html.dark .pkg-scale .pkg-fit { color: #33475E; }
.pkg-card .pkg-subhead {
  font-size: 0.76rem; font-weight: 700; letter-spacing: 0.16em; text-transform: uppercase;
  color: var(--heading); margin: 20px 0 4px;
}
.pkg-scale .pkg-subhead { color: #fff; }
html.dark .pkg-scale .pkg-subhead { color: #012C4F; }
.pkg-card .pkg-list { list-style: none; margin: 0; padding: 0; }
.pkg-card .pkg-list li {
  display: flex; justify-content: space-between; align-items: baseline; gap: 16px;
  padding: 8px 0; border-bottom: 1px solid var(--line); font-size: 0.92rem;
}
.pkg-card .pkg-list li:last-child { border-bottom: 0; }
.pkg-card .pkg-list li span { color: var(--ink); }
.pkg-card .pkg-list li strong { color: var(--heading); text-align: right; font-weight: 600; }
.pkg-card .pkg-list li.is-check span { color: var(--ink); padding-left: 24px; position: relative; }
.pkg-card .pkg-list li.is-check span::before {
  content: "\2713"; position: absolute; left: 0; color: var(--heading); font-weight: 700;
}
.pkg-scale .pkg-list li { border-bottom-color: rgba(255,255,255,0.16); }
.pkg-scale .pkg-list li span { color: var(--on-navy-soft); }
.pkg-scale .pkg-list li strong { color: #fff; }
.pkg-scale .pkg-list li.is-check span { color: var(--on-navy-soft); }
.pkg-scale .pkg-list li.is-check span::before { color: var(--mist); }
.pkg-empire .pkg-list li.is-check span::before { color: var(--heading); }
html.dark .pkg-scale .pkg-list li { border-bottom-color: #DCE4EC; }
html.dark .pkg-scale .pkg-list li span { color: #33475E; }
html.dark .pkg-scale .pkg-list li strong { color: #012C4F; }
html.dark .pkg-scale .pkg-list li.is-check span { color: #33475E; }
html.dark .pkg-scale .pkg-list li.is-check span::before { color: #012C4F; }
.pkg-card .pkg-guarantee {
  background: var(--tint); border-radius: 10px; padding: 16px 16px;
  color: var(--ink); font-size: 0.85rem; line-height: 1.55; margin: 20px 0 24px;
}
.pkg-card .pkg-guarantee strong { color: var(--heading); }
.pkg-scale .pkg-guarantee { background: rgba(255,255,255,0.08); color: var(--on-navy-soft); }
.pkg-scale .pkg-guarantee strong { color: #fff; }
html.dark .pkg-scale .pkg-guarantee { background: #F4F7FA; color: #33475E; }
html.dark .pkg-scale .pkg-guarantee strong { color: #012C4F; }
.page-hero-inner { max-width: 1320px; margin: 0 auto; padding: 0 24px; }
.services-intro { max-width: 760px; margin: 0 0 40px; }
.services-intro p { color: var(--ink); font-size: 1.02rem; line-height: 1.65; margin: 0 0 12px; }
.services-intro strong { color: var(--heading); font-size: 1.02rem; }
.report-steps { margin-top: 0; }
.section-lede { color: var(--ink); font-size: 1.05rem; line-height: 1.65; max-width: 680px; }

/* ---------- checkup-thanks: the navy check ring inverts in the dark ---------- */
html.dark .thanks-hero .check-ring { background: #fff; color: var(--navy); }

/* ---------- 404 page (inline classes themed from here) ---------- */
html.dark .miss-h1 { color: #fff; }
html.dark .miss-primary { background: #fff; color: var(--navy); border-color: #fff; box-shadow: var(--btn-shadow-dark); }
html.dark .miss-primary:hover { background: #EAF1F8; }
html.dark .miss-ghost { border-color: rgba(255,255,255,0.55); color: #fff; }

/* ---------- trust strip: honest credential band (2026-10-25) ---------- */
.trust-strip { background: var(--tint); border-bottom: 1px solid var(--line); }
.trust-grid {
  max-width: 1320px; margin: 0 auto; padding: 20px 24px;
  display: grid; grid-template-columns: repeat(4, 1fr); gap: 16px 32px;
}
.trust-item { font-size: 0.9rem; color: var(--ink); line-height: 1.5; }
.trust-item strong { display: block; color: var(--heading); font-size: 0.92rem; margin-bottom: 2px; }
@media (max-width: 960px) { .trust-grid { grid-template-columns: 1fr 1fr; } }
@media (max-width: 560px) { .trust-grid { grid-template-columns: 1fr; gap: 12px; padding: 20px 24px; } }
html.dark .trust-item strong { color: #fff; }

/* ---------- footer: wordmark + business lines (2026-10-25) ---------- */
.footer-brand .footer-wordmark {
  color: #fff; font-weight: 800; font-size: 1.08rem; letter-spacing: -0.01em;
  margin: 0 0 4px; max-width: none;
}
.footer-brand .footer-meta { margin: 8px 0 0; font-size: 0.9rem; }
.footer-brand .footer-meta a { color: var(--on-navy-soft); text-decoration: none; font-weight: 600; }
.footer-brand .footer-meta a:hover { color: #fff; }

/* ---------- standalone legal pages (2026-10-25) ---------- */
.legal-page .legal-body { max-width: 820px; }
.legal-page .legal-updated { color: var(--muted); font-size: 0.95rem; margin: 0 0 28px; }